What stands out about the new 2023 Toyota Prius Prime

What stands out about the new 2023 Toyota Prius Prime

The new 2023 Toyota Prius Prime was introduced last year and it is set to arrive on the market in the next few weeks. Featuring improvements across the board, the 2023 Prius Prime shines by providing more all-electric range than ever before, a redesigned interior with more technology, more interior space, better performance, and a design that is sure to get noticed. Let’s take a look at the features that stand out in the new 2023 Toyota Prius Prime. 


Upgraded Performance and Efficiency with Extended Electric Range


The 2023 Toyota Prius Prime is set to impress with its marked enhancements in performance and efficiency. This model boasts a superior gas engine and electric motor, offering more power than ever before. The trusted four-cylinder powertrain, acting as the gas component, brings a solid 150 hp to the table, surpassing the combined output of the previous model's hybrid system. The electric motor has also been updated, pushing the total power output to a whopping 220 hp, a full 100 hp more than its predecessor. And the cherry on top? This performance enhancement hasn't compromised its fuel economy, maintaining an impressive average rating of just 4.5 L per 100 km.


The Prius Prime also expands its all-electric range, thanks to its larger 13.6-kWh battery and cutting-edge Toyota hybrid system. Now it can travel up to 72 km on electric power alone, an over 80% increase from the previous generation. This allows most, if not all, daily commuting to be fuel-free, leading to considerable annual savings.


Enhanced Interior Space and Design


The 2023 Toyota Prius Prime is not only efficient but also spacious. Its design has been thoughtfully expanded to offer more passenger and cargo space. You'll find over 600 litres of cargo capacity, a noticeable upgrade from the already roomy previous Prius model. Importantly, despite housing a larger battery, the Prius Prime doesn't sacrifice its interior space, setting it apart from other hybrids.


Advanced Safety and Technology


The Prius Prime doesn't compromise on safety either. It comes equipped with Toyota Safety Sense 3.0, the latest generation of Toyota's suite of active safety technologies. This includes advanced features like Traffic Jam Assist, Automatic Braking for pedestrians and cyclists, Intersection Emergency Braking, and Lane Trace Assist, ensuring your ride is as safe as it is smooth.


The interior is not just bigger, but smarter too. The Prius Prime features an updated Toyota multimedia system with an array of advanced connectivity features. From voice command capabilities that understand natural language to Destination Assist connecting you with a live agent for assistance, this vehicle is one of the most connected plug-in hybrids around. Coupled with a mobile app that gives you extensive control over your Prius Prime, you're in for a technologically advanced ride.